“The primary function of this new facility is to provide much-needed additional classroom space for dealer sales staff and technician training," said David Reilly, manager, worldwide training, John Deere Construction & Forestry. “Training is a core part of our program, but beyond that, the C&F Coal Valley Training Campus also hosts other important events throughout the year."
The facility will also include a John Deere simulator – further bridging the gap between the classroom and jobsite. Onsite events include customer-specific activities where they can demo equipment and interact with John Deere experts.